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Sometimes, a new business plan is prepared for an established business that is moving in a new direction.
All of the information should fit into a 15- to 20-page document.
Products and services: Here, the company can outline the products and services it will offer, and may also include pricing, product lifespan, and benefits to the consumer.
Other factors that may go into this section include production and manufacturing processes, any patents the company may have, as well as proprietary technology.
Financial statements, balance sheets, and other financial information may be included for already-established businesses.
New businesses may include targets for the first few years of the business and any potential investors.