Business Plan Matrix

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What they really want is something that will help them understand your business quickly and without much effort.

Key statistics like these can go a long way towards convincing your investors that you’re worth their time and money.

These data are easily summarized in a histogram, with bars that represent age group distribution.

If your business has already been operating for some time, investors will expect a detailed report of revenues and expenses.

Tables are usually the best choice for this kind of financial summary, as they provide an unbiased view of the numbers and allow investors to look up specific values.

If you’re just starting your business and you don’t have any detailed revenue data, you can still provide useful information about your budget.Successful leaders understand that if their organization is to grow in the long term, they can't stick with a "business as usual" mindset, even when things are going well.They need to find new ways to increase profits and reach new customers.Business plans need to be understandable at a glance to attract funding.Don’t rely on investors dedicating time to dig into the details of your report.They build the plan anticipating using it as a tool for supporting their requests for investment capital or loans to start the business.And, once the company is operating, the business plan becomes a living document, which management reviews and revises at least quarterly.Use a Gantt chart (a sort of modified bar chart) to outline the major milestones and phases of your business strategy.Try to include a multi-year plan, broken down by quarter and by project or department.Outline higher-level budget allocation with an organizational Investors will want to see that you have a concrete plan in place to help you reach your revenue goals.When formulating your goals, use the SMART principle to provide investors with a very clear vision of how you intend to achieve them.


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